Wouldn’t it be amazing if your house could know what you want?
What if it could all be easy as plugging in a lamp? What if you could control it from anywhere? It would seem like magic. But it would actually be WeMo. Starting off as a no name sub-brand of the Belkin International portfolio, these home automation products were positioned to become a stand alone brand. Rick Stoeker lead the creative task force to create a memorable name and brand identity to resonate with consumers and become synonymous with home automation. The resulting body of work provided the the brand guidelines and creative executions for all WeMo and WeMo Smart (think Crock Pot and Mr. Coffee) products.
Learn more about this ingenious line of products at wemothat.com.