C&C

packaging architecture

C&C by Clean & Clear, a new brand offering developed as part of a Kenvue beauty incubator team. The packaging design played a central role for the brand as it was designed to break through on shelf and be targeted to young adults. Launching exclusively at Ulta to halo the Clean and Clear teen product line, the packaging project included product naming, product development, structural design, custom iconography, and logo application to the product.